Monday, 21 November 2016

The Sufferfest launches interactive app with coaching plans, yoga

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The Sufferfest, a longtime maker of indoor training videos, recently introduced the Sufferfest Training Centre App, which connects with power meters, heart-rate monitors and smart trainers for integrated interval sessions.

The Sufferfest Trainer Centre App ($10/mo) features 37 training videos, and comes with free training plans created by Apex Coaching.

The first Sufferfest video came out in 2009, using race footage as a visual motivator during guided trainer workout sessions based on cadence and perceived effort. Fast forward to 2016, and a few competitors have integrated trainer apps, where the screen not only tells you what to do, but also reads your real-time power and heart rate data, and can even control your trainer.

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One such competitor is TrainerRoad, which offers a library of specific workouts based on your FTP. TrainerRoad’s co-founded Reid Weber now works for The Sufferfest.

“It took us a while to respond to changes in the market with smart trainers and connected devices,” said David McQuillen, CEO of The Sufferfest. “We were still focusing on content, the training videos. We always had RPE (rate of perceived effort), cadence and instruction on the screen. But now we have an interactive app with the videos fully integrated. It is super easy to choose a video, get in, select your devices and train.”

How is The Sufferfest app different?

You can read more at BikeRadar.com



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