This article is promoted by Giordana
Italy's Giordana has been making high-end bike clothing for more than 35 years, and at Interbike this year the brand talked us though its latest collection of cycling jackets.
Two years ago the family-owned business moved into a new factory with the aim of having more control over the products that it designs and manufactures, and this year’s summer line was the first to benefit from the new strategy. The company’s new range, which includes winter and custom collections, is the latest kit to come out of the new facility.
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Giordana Sosta collection
The Sosta Collection is an all-new clothing line for the brand, and its Sosta jacket has been designed for urban and commuter riders. The more casual and herringbone look still packs in technical details and includes a DWR water repellant treatment, magnetic closure for easy access to the zip, as well as concealed cargo pockets that zip up for discreet storage.
The men’s jacket is available in green and black, and both have reflective detailing that includes a reflective Giordana logo on the rear. This uses something called 'pixel reflective', which is screen printed using glass beads and according to Giordana is very bright. The women’s jacket is available in a houndstooth pattern, and long sleeve jerseys, vests and bib tights are also available. Pricing TBC.
Giordana AV Range
Giordana custom kit
You can read more at BikeRadar.com
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