Lotto Soudal unveil 2017 team kit
Belgian WorldTour team Lotto Soudal unveiled their 2017 team kits, with the squad of sprint ace Andre Greipel maintaining the red-and-black look from previous years. The main logo consists of the names of the team's two title sponsors: Lotto, the most well-known of the games organised by the National Lottery, and Soudal, Europe's leading manufacturer of sealants, PU-foams, adhesives and cycling products such as chain cleaner and lubricants. Vermarc supplies the team's clothing.
The shorts remain black with several logos, and according to the team's diagram describing the new kit, the conversation about whether to have black or white shorts was "the shortest ever in the history of the team."
Aside from logo for various team sponsors and equipment suppliers, the jersey features the mandates UCI WorldTour logo, a nod to the team's 'Captains of Cycling' effort to help support Belgian cycling. A smaller version of the Lotto Soudal logo is repeated again closer to the collar for better placement when riders are "capturing selfies."
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Denmark will host 2017 European championships
The 2017 UEC Road European Championships will take place in Herning, Denmark August 2-6, event organisers announced today.
The championships will award European titles in the Junior, Under 23 and Elite men’s and Women’s categories and will be broadcast live on TV on Eurovision.“The Danish Cycling Federation and the City of Herning have convinced us that they can offer top quality European championships in 2017, both for the athletes and spectators,” said UEC President David Lappartient.“We are particularly enthusiastic about the idea of being able to share the official circuit with the public and amateur cyclists via a great event, which they will also be part of on some days,” Lappartient said. “Herning’s experience as the number one ‘cycling city’ in Denmark for the hosting of major sporting events totally convinced us that this would be the ideal location to organize an important and prestigious event like the Road European Championships.”
Cycling Academy add Oscar Guerrero as second director
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