GoPro has decided to ditch the two-year product cycle for its Hero action cameras and confirmed plans to release the GoPro Hero 6 sometime in 2017.
“We can confirm there will be new cameras and other accessories released during the year and new camera namely being Hero6 [sic]," CEO Nick Woodman told investors last week. "But we're not going to share any information as to the timing or any other details around the release of those new products as you can imagine."
GoPro has had a troubled few months, starting with the recall of its Karma drone just a few weeks after it was launched, followed by the closure of its entertainment division and most recently the revelation that it posted a $116m loss for the fourth quarter of 2016.
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It wasn’t all bad news though. Woodward says that GoPro has seen uptake in its additional services such as its $4.99 per month cloud storage platform. “In 2016, big investment in hardware, cloud and mobile yielded a solid foundational experience for our customers," Woodman stated. “In 2017, we will build on this foundation for our customers.”
And the GoPro Hero 5 Black, released back in 2016 along with the Hero 5 Session, has racked up some very favourable reviews. BikeRadar’s tester described it as an “awesome action camera”, with superior image quality and clever features.
GoPro Hero 6 release date, price, specs and rumours
So when can we see the new GoPro Hero 6 action camera, how much will it cost and what will it look like? Well as Woodman says above, the company doesn’t want to share any specifics yet — though an autumn release seems likely, given the company has released its last few models every other October (2012/14/16).
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